Discount Camera Serving San Francisco for over 50 years!

FUJIFILM DIGITAL CAMERAS

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    X-M1

     

    Due to the X-Trans CMOS sensor architecture that eliminates the need for an optical low-pass filter (OLPF) and integrates FUJFILM's originally developed color filter array, the FUJIFILM X-M1 reproduces scenes with resolution and clarity rivaling a larger sensor.
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    XQ2

     

    A camera that packs X Series perfection into a deceptively small body. Portable enough to carry in your pocket or handbag at all times. Quality synonymous with Fujifilm's X Series with its exceptional Fujinon lens, new Film Simulation modes, tactile control ring, brilliant image quality, fast, responsive performance and comfortable handling. Streamlined to perfection, the FUJIFILM XQ2 is a camera that packs class-leading technology into the lightest, most compact body.
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    X30

     

    Heralding Fujifilm's the third-generation of large-sensored premium compacts, the new FUJIFILM X30 has evolved from the innovative technologies of the best-selling FUJIFILM X10 and FUJIFILM X20 cameras. As well as its high-quality CMOS sensor, the FUJIFILM X30 includes an impressive real-time viewfinder and film simulation modes, which draw on Fujifilm's unique history to create rich colors and smooth tones.
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    X-E2

     

    High-speed responses from the on-sensor phase detection AF system. Accurate focusing in dark scenes that only contrast AF can deliver. The FUJIFILM X-E2 has both, plus Intelligent. Hybrid AF for automatic switching to the optimal focusing system for the scene and conditions. A newly developed algorithm improves AF accuracy when shooting low-contrast subjects and dark scenes.
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    XT-10

     

    Small, simple to use and offering exceptional image quality. The FUJIFILM X-T10 turns any trip, whether in everyday life or to the other side of the world, into the ultimate photo opportunity. With 80 years of expertise in film development, Fujifilm is passionate about color, and the result can be clearly seen in the FUJIFILM X-T10's evolved Film Simulation settings. Allowing you to create brilliant images without the need for lengthy post-production, users can switch between beautiful styles just as easily as choosing a roll of film.
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    X-PRO1

     

    The new APS-C 16MP X-Trans CMOS sensor in the X-Pro1 has been developed to fully exploit the exceptional performance of the XF lens series and capture the ultimate image quality. Taking its inspiration from our experiences of traditional photographic film, FUJIFILM have adopted an innovative color filter array that eliminates the need for an optical low-pass filter.
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    X-T1 Black

     

    The FUJIFILM X-T1's large APS-C-sized 16M X-Trans CMOS II sensor features an original color filter array that minimizes moire and color aberrations, and also includes embedded phase detection pixels. The result is image quality that rivals a full-frame sensor.
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    X100T

     

    The FUJIFILM X100T. Packed with new features such as the world's first electronic rangefinder – a high-quality fusion of optics and electronics – and the Classic Chrome mode, offering the simulation of a classic film style, photographers can combine their passion for shooting with the thrill of controlling their camera once more.
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    X-T1 Graphite Silver

     

    With its high-resolution 2.36million dot OLED display, and the world's highest magnification ratio of 0.77x*, the FUJIFILM X-T1's Real Time Viewfinder allows a true connection to your subject and a purely immersive shooting experience. The viewfinder achieves a wide angle of view of 31°, and with the display's lag time of just 0.005 sec — less that a tenth of conventional cameras — you'll immediately see any changes to your composition, keeping you in touch with whatever you're shooting.
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    Fujinon Lenses

     

    We carry all Fujinon lenses. Promo pricing available. See store for details!






If you have any questions or need help ordering by mail, please contact us at (415) 392-1100.

Reflex cameras priced as body only unless otherwise indicated. In store pricing may vary. All pricing subject to stock on hand and manager approval.